Digital Marketing Head at

A.I. Innovation Labs Private Limited / Tenders2bid.com

5 - 10 years
Not Disclosed
Ahmedabad

Job description:
Greetings fromA.I. Innovation Labs Private Limited/Tenders2bid.com !

We are Looking for Dynamic a Digital Marketing Professional to join our team .
Job description
Build, plan and implement the overall digital marketing strategy
Manage and train the rest of the Digital marketing team.
Maintain partnerships with media agencies and vendors
Stay up to date with the latest technology and best practices
Manage and oversee various digital marketing channels
Plan and monitor the ongoing company presence on social media (Twitter, Facebook etc.)
Launch optimized online adverts through Google Adwords, Facebook etc. to increase company and brand awareness
Be actively involved in SEO efforts (keyword, image optimization etc.)
Prepare online newsletters and promotional emails and organize their distribution through various channels
Provide creative ideas for content marketing and update website
Collaborate with designers to improve user experience
Measure performance of digital marketing efforts using a variety of Web analytics tools (Google Analytics, WebTrends etc.)
Acquire insight in online marketing trends and keep strategies up-to-date
Maintain partnerships with media agencies and vendors
Manage the entire digital marketing team .
Handle & lead SEO,SMM, PPC,Google Analytics marketing database, email, social media and/or display advertising campaign
Suggest activities for improving the quality of online content
Track and measure SEO and Google Analytics metrics and provide reports
Build a marketing plan
Research and forecast future sales and performance trends
Lead, supervise and motivate members of the digital marketing team
Research competitors and provide suggestions for improvement
Should also have basic Photoshop knowledge
Experience in optimizing landing pages and user funnels
Solid knowledge of website analytics tools
Setting up and optimizing Google AdWords campaigns
Strong analytical skills and data-driven thinking
Up-to-date with the latest trends and best practices in online marketing and measurement
Design, build and maintain our social media presence
Collaborate with internal teams to create landing pages and optimize user
Working on Lead generations Campaign
Measure and report performance of all digital marketing campaigns, and assess against goals (ROI and KPIs)
Launch optimized online adverts through Google Adwords, Facebook etc. to increase company and brand awareness
Prepare online newsletters and promotional emails and organize their distribution through various channels
Provide creative ideas for content marketing and update website
Collaborate with designers to improve user experience
Measure performance of digital marketing efforts using a variety of Web analytics tools (Google Analytics, WebTrends etc.)
Acquire insight in online marketing trends and keep strategies up-to-date

If your profile is shortlisted, you shall be contacted for initial screening round.
Shubhangini Raizada
Human Resources Manager
A.I. Innovation Labs Pvt. Ltd

Role : Head/VP/GM/ Mgr-Online/Digital Marketing
Industry Type : Other
Functional Area : Marketing, Advertising, MR, PR, Media Planning
Employment Type : Full Time, Permanent
Role Category : Senior Management

Education
UG : Any Graduate in Any Specialization
PG : Any Postgraduate in Any Specialization, Post Graduation Not Required
Doctorate : Doctorate Not Required, Any Doctorate in Any Specialization

Key Skills online marketing, SMM, PPC, Google Analytics, search engine optimization, Digital Marketing, pay per click, Social Media Marketing, seo

About Company
Company Profile : We are based out of Canada with our offices in Canada , Australia and India. Our targeted regions are South Africa, Asia-Pacific, Australia, UK, US, and Canada region.

Tenders2bid. Com plans to create a unicorn in the infomercial space by creating a complete ecosystem of information and services in the public procurement industry. Tenders2bid is confident that it will be able to successfully disrupt the entire industry through its product offerings, unique market focus and radical pricing strategies.

The first platform in the ecosystem, which Tenders2bid is a new portal operating under Tenderslive.com. With a planned presence in 6 countries across 4 continents and a wide subscriber base, this portal has a solo aim of aggregating and publishing all public procurement information from across the globe at single platform.

Contact Person: Shubhangini Raizada